The Art of Booth Building at the Tehran International Mother Newborn and Child Exhibition 2025

From idea to execution; How to create an impressive booth at the 14th MBC Exhibition?

Introduction: MBC Exhibition; A Window into the World of Innovations in the mother and Baby Industry

Booth Design Media – As one of the leading events in the Middle East, the International Mother, Baby and Child Exhibition (MBC) is not only a platform for introducing the latest achievements of the industry, but also a competitive arena for creative booth designers. In this article, we analyze the complex aspects of booth design at this event and provide solutions for designing a different booth .

International Mother, Child, Newborn Exhibition Booth Building

Chapter One: Understanding the MBC Exhibition and the Importance of Professional Booth Construction

1-1. History and position of the exhibition in the mother and child industry

• Analysis of the exhibition’s growth trend from the first to the fourteenth period (1403)
• Visitor statistics and the contribution of creative booths in attracting an audience.

1-2. Why is booth building different at MBC?

• Unique characteristics of the audience: pregnant mothers, newborns, children, and health professionals.
• Safety requirements and color psychology in design (example: use of calming palettes and hypoallergenic materials).

Chapter Two: Booth Design Principles for Mother and Baby Exhibitions

2.1. Human-Centered Design: Focusing on User Experience (UX)

• Creating “safe zones” for children to play and mothers to rest.
• Integration of interactive technologies: touch screens for baby care training, virtual reality to simulate product use.

2-2. Spatial Psychology and Color Theory

• The effect of pastel colors in reducing parental stress.
• Use dynamic lighting to guide visitors.

2-3. Space optimization at the permanent exhibition venue in Tehran

• Hall map analysis and blind spots (example: Hall 38A with high ceiling, suitable for multi-story booths).
• Adaptable solutions to space constraints.

International Mother, Child, Newborn Exhibition Booth Building

Chapter 3: 2025 Exhibition Trends: From Sustainability to Artificial Intelligence

3.1. Sustainable Design: Pavilions for the Future

• Use of recycled materials and modular structures (example: compressed wood panels with plant covering).
• Energy-efficient LED-based lighting systems.

3.2. Advanced technologies at the service of interaction

• Artificial intelligence to personalize the viewing experience (example: baby product consultant bots).
• Augmented reality applications to display product details.

Chapter 4: Choosing professional partners; from design to implementation

4-1. Criteria for selecting a booth construction company

• Records in mother and child exhibitions (example: Company X with top projects in the 13th edition).
• Ability to integrate international standards with local requirements.

4.2. Project Scheduling: Gantt Chart for Success

• Critical milestones: conceptual design up to 6 months in advance, installation up to 72 hours before the start of the exhibition.

Chapter 5: Case Studies and Lessons Learned

5-1. Analysis of the leading brand booth in the 13th period

• Using recyclable fabric structures and interactive play space.
• Statistics of a 40% increase in visitor engagement.

5-2. Common mistakes in MBC booth construction

• Neglecting the needs of children with disabilities.
• Busy design and visual confusion.

International Mother, Child, Newborn Exhibition Booth Building

Conclusion: Booth building as an art of communication

At MBC 1403, your booth is not just a physical space, it is a powerful narrative of your brand identity. By combining creativity, technology, and deep understanding of your audience , you can create an unforgettable presence.

Attachments:

• List of licensed booth construction companies from Iran’s international exhibitions.

Contact experts:
To receive expert advice and booth design at the MBC 1403 exhibition, call 09195388556.