From idea to execution; How to create an impressive booth at the 14th MBC Exhibition?

Introduction: MBC Exhibition; A Window into the World of Innovations in the mother and Baby Industry

Booth Design Media – As one of the leading events in the Middle East, the International Mother, Baby and Child Exhibition (MBC) is not only a platform for introducing the latest achievements of the industry, but also a competitive arena for creative booth designers. In this article, we analyze the complex aspects of booth design at this event and provide solutions for designing a different booth .

International Mother, Child, Newborn Exhibition Booth Building

Chapter One: Understanding the MBC Exhibition and the Importance of Professional Booth Construction

1-1. History and position of the exhibition in the mother and child industry

Analysis of the exhibition’s growth trend from the first to the fourteenth period (1403)
Visitor statistics and the contribution of creative booths in attracting an audience.

1-2. Why is booth building different at MBC?

Unique characteristics of the audience: pregnant mothers, newborns, children, and health professionals.
Safety requirements and color psychology in design (example: use of calming palettes and hypoallergenic materials).

Chapter Two: Booth Design Principles for Mother and Baby Exhibitions

2.1. Human-Centered Design: Focusing on User Experience (UX)

Creating “safe zones” for children to play and mothers to rest.
Integration of interactive technologies: touch screens for baby care training, virtual reality to simulate product use.

2-2. Spatial Psychology and Color Theory

The effect of pastel colors in reducing parental stress.
Use dynamic lighting to guide visitors.

2-3. Space optimization at the permanent exhibition venue in Tehran

Hall map analysis and blind spots (example: Hall 38A with high ceiling, suitable for multi-story booths).
Adaptable solutions to space constraints.

International Mother, Child, Newborn Exhibition Booth Building

Chapter 3: 2025 Exhibition Trends: From Sustainability to Artificial Intelligence

3.1. Sustainable Design: Pavilions for the Future

Use of recycled materials and modular structures (example: compressed wood panels with plant covering).
Energy-efficient LED-based lighting systems.

3.2. Advanced technologies at the service of interaction

Artificial intelligence to personalize the viewing experience (example: baby product consultant bots).
Augmented reality applications to display product details.

Chapter 4: Choosing professional partners; from design to implementation

4-1. Criteria for selecting a booth construction company

Records in mother and child exhibitions (example: Company X with top projects in the 13th edition).
Ability to integrate international standards with local requirements.

4.2. Project Scheduling: Gantt Chart for Success

Critical milestones: conceptual design up to 6 months in advance, installation up to 72 hours before the start of the exhibition.

Chapter 5: Case Studies and Lessons Learned

5-1. Analysis of the leading brand booth in the 13th period

Using recyclable fabric structures and interactive play space.
Statistics of a 40% increase in visitor engagement.

5-2. Common mistakes in MBC booth construction

Neglecting the needs of children with disabilities.
Busy design and visual confusion.

International Mother, Child, Newborn Exhibition Booth Building

Conclusion: Booth building as an art of communication

At MBC 1403, your booth is not just a physical space, it is a powerful narrative of your brand identity. By combining creativity, technology, and deep understanding of your audience , you can create an unforgettable presence.

Attachments:

List of licensed booth construction companies from Iran’s international exhibitions.

Contact experts:
To receive expert advice and booth design at the MBC 1403 exhibition, call 09195388556.