Iran Exhibition News

photo report from Iran Agrofood 2025 exhibition

غرفه ماکارونی سمیرا در نمایشگاه آگروفود

Exhibition News – Iran Agrofood 2025 International Exhibition, with the participation of domestic and international companies, as a key event in the field of food and agriculture industries, provided a dynamic and creative space for introducing technologies, products and food culture. In this report, we will examine the outstanding booths and exhibition designs of this event.

Food machinery and technology industry in Iran Agrofood

1. Faraz Sanat Company ( Tetris Booth )
Faraz Sanat Company’s booth, inspired by the game Tetris, was a brilliant example of the combination of art and engineering. Modular cubic structures, coordinated with blue and silver colors, created a modern and attractive space. This design not only attracted the attention of visitors to new food processing technologies, but also symbolized the flexibility and creativity of the company in providing industrial solutions. Interactive displays in the booth explained the functioning of the devices in a live manner.

Faraz Sanat Company's Tetris booth at Agrofood 2025

Faraz Sanat Company’s Tetris booth at Agrofood 2025

2. Hamedan Machine Manufacturing Company (Space Frame and Custom Booth)
This company designed a booth with an open, industrial architecture using Space Frame structures. The use of metal materials and blue lighting reinforced the brand’s technological identity. Part of the booth was dedicated to displaying advanced machinery, allowing visitors to see the production process up close.

Space frame and custom booth construction for Hamedan Machine Manufacturing Company at Agrofood 2025 Exhibition

Space frame and custom booth construction for Hamedan Machine Manufacturing Company at Agrofood 2025 Exhibition

3. Pars Automation Company (Outdoor Booth with Maxima System)
This company’s outdoor booth, using the Maxima system, was a combination of simplicity and efficiency. Displaying automated production lines in an open environment allowed for direct interaction with customers. The minimalist design and use of solar panels demonstrated the company’s commitment to sustainable development.

Pars Automation Company's outdoor booth with Maxima system

Pars Automation Company’s outdoor booth with Maxima system

Traditional and local food industries

1. Tek Food Industries Company (Traditional and Rustic Booth)
Tek’s booth created a warm and authentic atmosphere inspired by rustic architecture. Thatched walls, wicker ceilings, and handmade decorations evoked the nostalgic feel of local markets. The company’s products, including traditional pickles and jams, were displayed on wooden shelves. Historic photos of the production process highlighted the brand’s long-standing identity.

Traditional and rural style booth construction by Tek Food Industries Company at the Agrofood 2025 Exhibition

Traditional and rural style booth construction by Tek Food Industries Company at the Agrofood 2025 Exhibition

Traditional and rural style booth construction by Tek Food Industries Company at the Agrofood 2025 Exhibition

Traditional and rural style booth construction by Tek Food Industries Company at the Agrofood 2025 Exhibition

2. Hosseini Nut Manufacturing Company
This booth brought nature into the exhibition space with a warm color palette of brown and gold, and the use of tree trunks and woven baskets. Part of the booth was dedicated to a live display of roasted nuts, the pleasant aroma of which attracted visitors.

Booth construction for Hosseini Nuts Production Company at Agrofood 2025 Exhibition

Booth construction for Hosseini Nuts Production Company at Agrofood 2025 Exhibition

3. Sohan Ana (Authentic Theme Booth)
The design of this booth, inspired by Islamic art and geometric patterns, attracted a lot of attention. Arched display cases and golden lighting displayed the handmade sohans like valuable treasures. A view of the traditional production line was also visible in the background of the booth.

Sohan Ana's booth at the Agrofood Exhibition

Sohan Ana’s booth at the Agrofood Exhibition

International companies and the China Pavilion

The China Pavilion , with its mix of modern and traditional elements, was one of the most trafficked sections of the exhibition. The use of red as a symbol of happiness showed off the country’s strength in the agrifood sector. The Torabika booth, with its dynamic design and yellow and black colors, presented its coffee products in a modern coffee shop-like environment. Touch screens for selecting coffee types and standing bar tables created an interactive experience.

China Pavilion at Agrofood 2025

China Pavilion at Agrofood 2025

China Pavilion at Agrofood 2025

China Pavilion at Agrofood 2025

China Pavilion at Agrofood 2025

China Pavilion at Agrofood 2025

Innovation in booth design

1. Salma Booth (Full-Screen Video Wall)
The company displayed its dairy production process in an immersive way by installing a 360-degree video wall. Interactive animations from the “farm to fork” production cycle immersed visitors in a cinematic experience.

Salma's booth with full video wall at Agrofood 2025

Salma’s booth with full video wall at Agrofood 2025

2. Lina and Jamaneh Booth (Modular Design)
Both companies used modular and portable structures that could be reused at different events. The cheerful colors and use of live plants in Jamaneh’s booth reinforced the health-oriented identity of the brand’s products.

Lina's booth at the Tehran Agrofood 2025 International Exhibition

Lina’s booth at the Tehran Agrofood 2025 International Exhibition

Jumaneh Company's booth at the Agrofood 2025 exhibition

Jumaneh Company’s booth at the Agrofood 2025 exhibition

3. The Red Hot booth (industrial and energetic theme)
created a bold and modern identity by combining exposed bricks, red lighting, and displaying their edgy products on metal shelves.

Red Hat Company booth at Agrofood 2025

Red Hat Company booth at Agrofood 2025

Review of exhibition booth construction

The stands at Agrofood 2025 reflected the diversity of industries present:

  • Traditional companies  maintained their authentic identity by using natural materials (wood, thatch, mats).

  • Tech-driven companies  showcased innovation with spaceframe structures, dynamic lighting, and digital displays.

  • International pavilions  , such as China’s, strengthened economic diplomacy by combining culture and technology.

  • Sustainable booths  reflected the industry’s move towards reducing its carbon footprint.

A notable point was the intelligent use of outdoor space by companies such as Mojtaba Juice and Pars Automation, which increased direct interaction with the audience .

Conclusion
Agrofood 2025 was not only a platform for trade , but also a living gallery of the art of stand design. Each company had a different approach, showcasing its brand identity in the form of spatial design. The event proved that creativity in stand design plays a key role in attracting attention and conveying the brand message.

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