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The impact of mobile applications in managing international events and exhibitions
Exhibition Media – In the digital age, with the advancement of technology and the widespread use of smartphones, mobile applications have become a vital tool in the event and exhibition management industry. These applications not only facilitate the process of planning and managing events but also improve the experience of participants. In this article, we will explore the benefits of using mobile applications for managing international events and exhibitions.
1. Easy access to information
Mobile apps allow attendees to quickly and easily access the information they need. Information typically included in these apps includes event schedules, locations, speaker lists , and descriptions of each section. This is especially important for large, international events that often feature a variety of attractions.
2. Effective communication
Mobile apps provide two-way communication between organizers and attendees. Through chat, polls, and push notifications, attendees can express their opinions and ask questions. This communication not only helps improve the attendee experience, but can also help organizers improve future events.
3. Registration and payment management
One of the main challenges in event management is the registration and payment process. Mobile applications allow for quick and easy online registration. Users can enter the venue using only their smartphones, without the need to print tickets and documents.
4. Optimize experiences
By collecting data and analyzing attendee behavior, mobile apps can provide personalized experiences for each individual. For example, specific recommendations about sessions or workshops are sent based on the attendee’s interests. This can lead to increased satisfaction and participation at events.
5. Marketing and audience acquisition
With mobile apps, organizers can use modern marketing tools like push notifications to easily keep people informed of the latest news and changes. This not only helps attract a larger audience, but also increases engagement.
6. Reduce costs and time
Using mobile apps can reduce the costs and time involved in event management . Automating processes and reducing the need to print promotional materials and brochures creates significant savings in financial and human resources.
The use of mobile applications in the management of international events and exhibitions has become a vital and effective strategy . These applications play a significant role in the success of these events by providing up-to-date information, facilitating the registration process, improving communication and personalizing the user experience. Given the growing trend of digitalization, the use of these tools is expected to increase in the future and become a new standard in the event management industry.
Here is a summary of five portable applications that are a must-have when attending a trade show.
1. Leadature
Leadature helps you find and qualify leads for your business and provides continuous data insights . The software allows you to filter IDs and business cards, send messages to customers, etc. It can run on PCs, tablets, and mobile phones and can work with or without an internet connection . If you want to scale your capabilities and do big business , you should use Leadature.
With Leadature, you can customize emails for customers, transfer data directly to your CRM system, and do a lot more.
2. QuickTapSurveyAs
This is one of the well-known portable applications for trade shows. It allows exhibitors to have an overview for any reason, such as getting leads, statistical reviews, researching market strategies , etc. . Best of all, it does not require web forums. The detailed and detailed survey allows you to have a quick overview of the result. Once the study is finished, a computer email is sent in seconds to lead to progress. It can be worked on iOS as well as Android gadgets.
3. Pixe snap
Pixe Snap app helps you join a photography station in your corner that can be clicked by your booth staff or even taken as a selfie by your guests. The app helps in branding each photo with your organization logo, trade show name and date etc. These photos can then be shared through your online media accounts. You can opt for Pixe Social by Pixe LLC which includes the app, high-notch screens along with a box of props that are programmed according to the theme of your image.
4. ShowGo Mobile App
Helps opportunity managers communicate with their vendors and keep them up to date on staff, schedules, and inn work periods and commitments in a streamlined manner. Available on iOS and Android, the app helps keep you up to date with the latest developments and takes the guesswork out of making decisions and advising everyone.
5. iPrizeWheel
You can use the iPrizeWheel app which allows you to run challenges on your PC or tablet. It is ideal for exhibition stands with limited space. It is one of the applications for connecting with people, which gives sensible sound effects and rotating motion and fills up as a fantastic commitment device to attract guests even from good ways. Despite the fact that you need a web connection to accept emails on the iPad, you can use the overall usefulness of the app including data collection without Wi-Fi or the web.
If you are looking for apps that will handle your trade show without any hassle, then these are the best apps you can start with. You can definitely attract a lot of people to your booth using them and increase leads.
So, what are you waiting for? Go ahead! Use these mobile applications and manage your next trade show effortlessly . Check out our other articles on improving audience engagement during events.