IFES 2025 World Summit in Guadalajara; A Golden Opportunity for International Exhibitors

Guadalajara hosts 40 years of international cooperation in the exhibition industry

Stand Media – The International Federation of Exhibition and Event Services (IFES) is celebrating its 40th anniversary with the 2025 World Summit at the Guadalajara Expo, the heart of Mexico’s events industry. The event, which will take place from June 17 to 20, is an exceptional opportunity for international stand operators, event planners and exhibition service providers to draw on four decades of experience to shape the future of the industry.

Why Guadalajara?

– With 117,000 square meters of exhibition space, the Guadalajara Expo is the largest event center in Mexico, hosting 400 exhibitions annually and attracting 2.1 million visitors.
– The unique blend of colonial architecture and modern technologies has made the city a symbol of the fusion of tradition and modernity in exhibition construction.
– “Hosting IFES consolidates our position as the hub of trade fairs in Latin America,” emphasizes Gustavo Stauffert Boquelon, General Director of the Guadalajara Convention Bureau.

Key themes of the IFES 2025 Summit for exhibitor builders

1. Digital innovation:

– Investigating the impact of artificial intelligence on booth design , personalizing visitor experience, and optimizing costs.
– Applying technologies such as augmented reality (AR) in creating interactive booths.

2. Sustainability in booth construction :

– Providing solutions for building carbon neutral booths using recycled materials and reusable structures.
– Introducing new international standards for reducing exhibition waste.

3. Empowering global talent :

– Focus on developing emerging markets in Latin America, Africa and Asia-Pacific.
– Conduct workshops on topics such as:
– Attracting the younger generation to the events industry with digital tools.
– Managing booth construction projects in tight timeframes.

4. International Networking :

– Creating collaboration opportunities among 300 IFES member companies from 45 countries.
– Holding B2B meetings to conclude contracts for booth design and implementation at key exhibitions in 2026.

—

Featured speakers and hot topics

– Jörg Zissig , President of IFES: “This summit is not just a celebration; it is a springboard for the transformation of the exhibition industry.”
– Analysis of the impact of the circular economy on exhibition business models.
– Examination of the challenges of attracting international investors for exhibition projects.

—

Why should Iranian booth builders participate in this event?

– Access to the Latin American market: Mexico is the gateway to the 650 million people of Latin America.
– Training in current technologies: Learn smart booth design techniques with limited budgets.
– Exchange experience with leading brands: Such as German and American booth manufacturers who are members of IFES.

Registration information:

– Time: June 17-20, 2025
– Location: Guadalajara International Fair, Mexico
– Registration link and more details: [www.ifesnet.com/events-all/ws25-guadalajara] ( https://www.ifesnet.com/events-all/ws25-guadalajara )

Introducing the International Federation of Exhibition and Event Services

IFES (International Federation of Exhibition and Event Services): The beating heart of the global exhibition industry

IFES, a global network of over 300 companies from 45 countries, with four decades of experience in developing standards, training and networking in the exhibitions industry. Discover the key role this federation plays in transforming the events industry.

What is IFES?

The International Federation of Exhibition and Event Services (IFES) is a leading trade association founded in 1985 to foster global collaboration in the design, construction and management of exhibition and event stands. It acts as a bridge between industry players worldwide, providing educational resources, setting standards and supporting innovation to help companies stay ahead in today’s competitive marketplace.

—

IFES Mission and Key Objectives

1. Promoting industry standards:
– Developing international guidelines for safe and sustainable stand design.
– Establishing quality frameworks for exhibition services.

2. Global Networking:
– Connecting booth companies, event planners and suppliers from 45 countries.
– Facilitating cross-border collaborations for the implementation of large projects.

3. Education and Empowerment:
– Holding webinars, workshops, and training courses focused on new technologies such as artificial intelligence and augmented reality.
– Publishing analytical reports on market trends (such as 20% growth in the Asia-Pacific exhibition market in 2024).

4. Developing emerging markets:
– Focus on less developed regions such as Africa and Latin America.
– Support startups by providing free advice and access to a network of members.

IFES services for members

– Access to a global database: including a list of reputable suppliers of raw materials and cutting-edge technologies.
– Participation in international tenders: Priority for members in major projects such as Expo 2025 Dubai.
– Legal support: Resolution of commercial disputes through expert arbitration.
– Exclusive discounts: Up to 30% reduction in the cost of attending exhibitions sponsored by IFES.

IFES Annual Summit; The culmination of the Federation’s activities

The IFES World Summit is held in a different country each year and is a gathering place for the main players in the industry. The 2025 Guadalajara Summit is held under the slogan “40 years of collaboration, a transformative tomorrow” and focuses on the following themes:
– Sustainability: introducing carbon-neutral stands with recycled materials.
– Digitalization: using artificial intelligence to personalize the visitor experience.
– Generational justice: engaging young people with digital tools.

International Federation of Exhibition Services and Iranian Market; Unknown Opportunities

Despite the low presence of Iranian companies in the IFES network, this federation has great potential for developing Iranian booth construction services exports:
– Access to the 180 million Latin American market through cooperation with Mexican and Brazilian members.
– Learning up-to-date technologies such as smart lighting systems and modular structures.
– Increasing international credibility by receiving IFES quality certificates.

Frequently Asked Questions (FAQ)

Question: How much does it cost to join IFES?
Answer: The annual fee varies from 2,000 to 10,000 euros, depending on the size of the company.

Question: Can Iranian companies become members?
Answer: Yes. Companies with a history of international activity can apply through the IFES website.