فهرست مطالب
Stand Construction and Decoration System – London – Olympia London , one of Europe’s most renowned exhibition centers, will host one of the biggest indoor attractions of the holiday season, Winter Funland . The event, which runs from December 12 to January 4, is a shining example of how exhibition spaces can be optimally used to create a comprehensive and high-traffic experience. For those in the stand construction and event management industry , this is a unique opportunity to analyze how huge halls can be transformed into a full-fledged indoor amusement park.
Event and Space Challenge Details:
Combining a large ice rink, circus acts and over 20 amusement rides, Winter Funland is expected to host over 100,000 visitors . The event will be held in the historic halls of London’s Olympia complex . The main challenge here is to design and optimally position these multiple elements within a 14,000 square meters space in a way that manages the flow of visitors and ensures their safety and enjoyment.
Key quotes from event managers:
Glenn Ramsey, Winter Funland’s event manager, said: “We have been running these shows successfully in Manchester and Birmingham for many years, but we are very excited to be coming to London this year. Olympia is an iconic venue, especially at Christmas time, and we are delighted to be delivering this fantastic show.” This quote highlights the importance of choosing the right ‘venue’ for a large-scale event to be successful.
Organizational packages and the importance of designing dedicated booths:
One of the notable aspects of the event is the provision of corporate packages for groups of up to 3,000 people. These packages include unlimited access to games, shows, food and drinks . Such a plan requires the careful design of dedicated spaces, catering booths and gathering areas for companies, which is an example of the specialized services of the booth construction industry.
Host Comment: Olympia and Seasonal Events Strategy
Garth Lloyd, Business Development Manager at Olympia Events, said: “We are delighted to be hosting the first year of Winter Funland in London and adding this fantastic, family-friendly event to our strong line-up of Christmas events.” Holding events such as these is part of Olympia’s strategy to fill its halls during the typically less busy winter months and is a model for other exhibition centers.
Conclusion for the exhibition industry:
The launch of Winter Funland at Olympia London is not just a piece of entertainment news, but a practical case study in the integrated design of an event space, managing complex logistics and creating an unforgettable experience for the audience . The event proves that with careful planning and creative design, even the biggest ideas can be implemented into a huge and profitable event in an exhibition space. For us in the exhibition industry, analyzing such events is key to learning and innovating for future projects.